There are some aspects of social media that I get, and some that I don't. Twitter, for example, I don't get. I have nothing useful to say in 160 characters. I don't find much of what anyone else says in 160 characters that useful either. It's a little too like shouting. Yet I have a friend who has built a multimillion dollar business from the ground up who tells me that a large part of that success is because of Twitter. One day I hope to get it.
Blogging, where I can be verbose and give waaaaaayyyyyyy too much information I get. I get feedback (which I love). It's engaging. I think it lifts the veil a little on Queen B (not that there's too much mystery there). It's like sharing something with a friend... it makes you feel closer. I am not interested in "running a business", I was to make a difference to people's lives. I am not overly interested in flogging candles. I want to light up your dark times (and the romantic ones and the light ones in between).
Anyway, on Wednesday I was chatting to Working Bee and telling her about the online world and how it has changed the nature of business. We'd been tidying shelves and found these beautiful, little tealight cylinder hurricanes that I had bought months ago and I had never put online. So, we photographed them and we put them up on the website. We sold six within an hour and another 12 within 24 hours of the product going live. Mind blowing. And that was before we even blogged about them. Or put them in a newsletter. Or tweeted about it! And before the whole idea even went viral. Who would have thunk it?
Here they are
I think what people like best is that it's only $34.95 for the 6 holders. And it's spring - so we get to play outdoors again. Oh, and it's Australian Year of the Farmer and buying Queen B candles supports our farmers... but more on that later.
Queen B beeswax candles are made with 100% pure Australian beeswax a pure cotton wick and copious amounts of hand made love. We stock beautiful and stylish candle holders, personalised candles, votive candles and pillar candles that nourish the human spirit and our environment.